The E Luna Brand “CA” Signature Logo began in San Diego, California, where E Luna Brand was created. Designed in-house, the mark speaks to the whole state: coastline, valleys, desert and cities connected by people who keep making their own way. This is the original “CA” identity, with no 2.0 edition.
California carries its history in more than a name. It became the 31st state on September 9, 1850, after the Gold Rush drew people west with different hopes and the will to start again. The “CA” Signature Logo takes that sense of possibility into the present: roots you can name, ambition you can act on, and a style you can make your own.
Did you know? California’s state motto is “Eureka,” meaning “I have found it.” It has appeared on the state seal since 1849. The words belong to California’s history, while the “CA” Signature Logo belongs to E Luna Brand. Both remind us how a brief mark can make people stop, look and find their own meaning.
The mesh-back shape is made for movement, but the front has a point of view. Give the day room to change and still know what you brought with you. That mix of flexibility and intention runs through the E Luna Brand story: create the mark yourself, then let it go farther than the place where it began.
The five panel trucker starts with a wide front for the “CA” mark and finishes with the ease of a mesh-backed cap. It feels suited to the spaces between California's destinations: highway exits, neighborhood stops and the next plan made on the move. The front stays crisp while the rest of the hat keeps things light.
CORE carries one flat-embroidered logo on the front. CLASSIC raises that same front mark in 3D Puff. Both keep the design focused on the original “CA” identity.
Every hat starts with an E Luna Brand Signature Logo created with purpose. Choose the thread, the cap colour and the tier that fit you. Thank you for carrying this San Diego original into your own story. Stay Unique. Stay Original. Stay Bold.
