E Luna Brand proudly presents the Exclusive Junior "JR" 2.0 Signature Logo Collection—a bold tribute to legacy, respect, and the power of a name that carries weight. This exclusive hat and trucker cap collection features our original in-house "JR" 2.0 Signature Logo—a refined redesign that stays clean, confident, and real. Born and created in San Diego, the “JR” 2.0 stands for family, continuation, and character—made for those who carry the name with pride and live it with purpose. Whether you were given the name at birth, inherited it from a father figure, or made it your own, the "JR" 2.0 Signature Logo was built to represent those who walk with intention and never forget where they come from. It’s not about flash—it’s about presence. With structured styles, sharp embroidery, and everyday fit, this collection speaks quietly but hits hard. Did you know? The name Junior traces its roots back to the Latin word iunior, meaning "younger." Traditionally passed from father to son, it has long symbolized legacy, responsibility, and generational strength—a reminder that greatness isn’t just started, it’s carried forward. Rep your name. Stand for something. Wear the E Luna Brand Crown. Stay JR. Stay Unique. Stay Original. Stay Bold. E Luna Brand. A San Diego Original. Born and Created in SD.