The E Luna Brand “CA” Signature Logo began in San Diego, California, where E Luna Brand was created. Designed in-house, the mark speaks to the whole state: coastline, valleys, desert and cities connected by people who keep making their own way. This is the original “CA” identity, with no 2.0 edition.
California carries its history in more than a name. It became the 31st state on September 9, 1850, after the Gold Rush drew people west with different hopes and the will to start again. The “CA” Signature Logo takes that sense of possibility into the present: roots you can name, ambition you can act on, and a style you can make your own.
Did you know? Big Basin was established in 1902 as California’s first state park, beginning a larger movement to protect the state’s redwoods. California’s story is not only about building new things; it is also about deciding what deserves to last. That balance of movement and care sits naturally beside the “CA” mark.
A good snapback has presence before anyone reads the logo. The wool blend shape gives this one a classic profile, while the “CA” mark makes it personal to the brand and its California roots. Wear it as a reminder that lasting work is usually built one decision at a time. Keep the standard yours.
The wool blend snapback gives the “CA” mark a firmer frame. Its structured shape and adjustable closure bring a classic cap silhouette to a logo made for the whole state, from the coast to the inland streets. It has a steady presence that works just as well with a simple fit as it does with a considered one.
The front is raised in 3D Puff across CLASSIC, ESSENTIAL, SELECT and PREMIUM. Additional tiers carry the identity around the cap, moving from one front logo to as many as four placements. Choose the amount of detail that feels like yours.
Every hat starts with an E Luna Brand Signature Logo created with purpose. Choose the thread, the cap colour and the tier that fit you. Thank you for carrying this San Diego original into your own story. Stay Unique. Stay Original. Stay Bold.
